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Social Media Marketing Skills You Need

Just a few years ago, the job title "social media manager" didn't exist. Fast forward to today, and almost every company has someone on staff who is responsible for social media. At smaller companies, the person who manages it might be the same person who handles public relations or marketing. At bigger companies, there is usually a dedicated employee who could command a salary of $50K or more.

So, what exactly does a social media... Read More

Marketing and Advertising News

Quick Content Marketing For Young Professionals

They can't sit still. They're diverse. They're about a quarter of the United States population. And guess what? They possess $44 billion a year in disposable income, according to a study by Sparks & Honey. Who am I talking about? Generation Z. MORE: CAREERCAST'S BEST JOBS FOR MILLENNIALS What do these new inhabitants to the consumer ecosystem mean for marketers? more

Value Of Email Marketing

Marketing has come a long way in the four-and-a-half decades since the first email was delivered. Advances like social media and search engine marketing have left businesses with no shortage of channels to leverage in order to reach their target demographic. Why then, in this era of real-time socially driven marketing, do businesses continue to feature email as a staple of their marketing... more

Tips For Social Media Management

The days of getting by with simple knowledge of how to schedule tweets in advance or research hash tags are long over. Competent social media managers not only need to be on top of current events and trends, they need to understand what works and what doesn't, have an in-depth understanding of multiple channels, and have a vast toolkit for analyzing data. To find out which skills matter most, I... more

Integrating Video Marketing Into Business

In an age of ubiquitous viral photos and videos, 2015 is the veritable heyday of self-promotion. Generation Y has become so adept at personal marketing — managing their personal brands everywhere from Twitter and Facebook to Instagram and YouTube — that they have turned the field into a form of entertainment and even surpassed small businesses in their ability to create a personal brand. more

Marketing's Future Discussed at SXSW

Dozens of marketers converged at the Marketo Engagement Lounge to discuss the modern marketing landscape. The lively panel of CMOs — Deirdre Bigley, of Bloomberg LP, Carlos Becil of Equinox, Sanjay Dholakia of Marketo and Stacy Martinet of Mashable — touched on storytelling, organizing successful marketing teams, how best to leverage real-time data and more. more

Spring Cleaning For E-Commerce Practices

Spring is here, and to help you find a warmer state of mind, let's tackle the best ways to spring clean our ecommerce programs. These tasks may seem tedious and mundane, but I guarantee you will uncover a few surprises along the way. Just as you sometimes come across a forgotten $20 bill while unpacking a pair of shorts, you never know what rewards you'll uncover while spring cleaning. So, let's... more

Career Advice

Talking Yourself Into A Job

Job hunting is all about selling, and selling is all about making an authentic human...

Avoid Copyright Infringement On Your...

Copying a resume with experience similar to a job you want might seem like a good idea, but...

Listening Goes A Long Way in the Job...

Listening at work and in the job search can be an underrated asset. Here are some tips to...

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10 Best Jobs of 2015

Math leads the way for the best jobs of the year.

10 Worst Jobs of 2015

Stress, declining opportunities and low wages are a few reasons why the worst jobs of 2015 are challenging, each in their own way. 

All 200 Rated Jobs of 2015

See where your job ranks in our annual breakdown of 200 careers, spanning a variety of industries. 

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About Our Partners

mashable

Mashable is a leading source for news, information & resources for the Connected Generation. Mashable reports on the importance of digital innovation and how it empowers and inspires people around the world. Mashable's 25 million monthly unique visitors and 11 million social media followers have become one of the most engaged online news communities.

salesgenomix


OUR VISION: Imagine A World Where Every Sales Force Is ABOVE quota. SalesGenomix has been called the eHarmony of sales recruiting. We connect pre-assessed sales professionals to jobs that match their unique sales DNA. As a sales recruiter this means, no time wasted with unqualified applicants, no more unforced hiring errors. More qualified candidates, less turnover, more sales. Spend your time talking to talented candidates.

archdesign

ArchDesignJobs.com is a nationally recognized career site for anyone with an interest in careers within the architectural and design industries.  ArchDesignJobs.com reaches the top architects and designers within the corporate, education, healthcare, institutional, government, hospitality, retail and residential environments.

deadline

Influential industry leaders and key decision-makers across many fields track Deadline many times a day and its postings regularly receive more reader comments than all of the  entertainment industry news sites combined.

varmedia

Recognized and respected throughout the world of show business, Variety is the premier source of entertainment news. Since 1905, the most influential leaders in the industry have turned to Variety for timely, credible and straightforward news and analysis — information vital to their professions.

tvb

TVB is the not-for-profit trade association of America’s commercial broadcast television industry. Its members include television broadcast groups, advertising sales reps, syndicators, international broadcasters, associate members and over 500 individual television stations. TVB actively promotes local media marketing solutions to the advertising community, and in so doing works to develop advertising dollars for the medium’s multiple platforms, including on-air, website and mobile. TVB provides a diverse variety of tools and resources, including this website, to support its members and to help advertisers make the best use of local ad dollars.

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Progressive coverage of news, arts, culture, politics, movies, TV, books, and food and drink from over 100 of the most popular alternative newspaper websites in North America.