1 day old
2017-12-122018-01-11

Digital Account Manager

Cox Media Group
Atlanta, GA
  • Job Code
    5473975
Digital Account Manager Description at Cox Media Group

Digital Account Manager

Location: US-GA-Atlanta Job Number 1713602 Brand CMG Corporate Services

Description

Cox Media Group is a premium publisher with over 100 digital media brands. Our local, regional, and national brands reach over 50MM unique visitors each month and amplifies the connected media experience for users across digital, emerging, and traditional media.
The National Digital Account Manager will be essential to the success of our growing team and will work closely with a team of National Account Executives & National Sales Managers. Your primary responsibility is coordinating and managing pre- and post-sale client and campaign management activities to deliver the highest value for our advertisers, agencies, and DSP/SSP partners.

You will be responsible for pre-sales proposals, post-sale campaign management/reporting/optimization, and identifying potential up-sell and cross-sell opportunities. You will manage the day-to-day interaction with national clients for a combination of display, video, and mobile campaigns across both direct/sponsorship and programmatic campaigns. The Digital Account Manager will be the primary liaison for national sales and internal partner teams that include ad operations, programmatic yield, sales development, and creative teams to ensure client success.



The National Digital Account Manager is an integral role within a fast-paced, high growth team. It requires self-motivation, enthusiasm, flexibility, resilience, and the ability to communicate clearly and effectively.
• Be the primary liaison for the National Digital Sales team, clients, and internal partner teams
• Utilize knowledge of creative, data, media, and technology platforms to identify and match successful targets and solutions for clients across Cox Media Group’s digital media portfolio
• Oversee RFP requirements, strategic campaign planning, manage deliverables, coordinate creative requirements, campaign management, and reporting for national sales
• Partner with internal teams to ensure timely implementation of deliverables with Sales/Sales Development, Programmatic Yield, AdOps, Product, and Creative Services
• Provide recommendations for up-sell and cross-sell opportunities utilizing data-driven insights.
• Establish best practices and processes for workflow, implementation, and client relationship management to scale National Account Management efforts.
• Drive and exceed campaign/deal goals and ensure delivery for national digital campaigns/deals across display, video, mobile, social, and programmatic.


Qualifications

• 3+ years digital account management experience within an agency, publisher, or advertising technology environment
• Experience with optimization of digital ad campaigns for performance and branding KPIs across display, video, and mobile
• Knowledge of digital and programmatic ad platforms (DFP, AdX, DBM, Krux, Moat, etc.)
• Process improvement driven and ability to recognize areas for improvement
• Stellar client relationship management skills with a keen ability to proactively anticipate and provide solutions for customer needs
• Travel required ~ 15%
• Bachelor’s degree in business, marketing, computer sciences or related field



Cox Media Group (CMG) is an integrated broadcasting, publishing, direct marketing and digital media company that also includes the National Advertising Platform businesses of CoxReps - the country’s biggest television rep firm - Gamut, and Videa. The company’s operations currently include 14 broadcast television stations; more than 60 radio stations; six daily newspapers, more than a dozen non-daily publications; and more than 100 digital sites and services, like Rare.us, Clark.com, Dawg Nation, SEC Country, Hookem.com, and All22. CMG currently operates in more than 20 media markets and reaches approximately 52 million Americans weekly, including more than 31 million TV viewers, more than 3.5 million newspaper readers, and nearly 15 million radio listeners. For more information about Cox Media Group, please check us out online at www.coxmediagroup.com.

Cox Media Group is an Equal Opportunity Employer; Minorities/Women/Veterans/Disabled.



Organization: Cox Media Group

Primary Location: US-GA-Atlanta-223 Perimeter Center Pkwy NE

Employee Status: Regular

Job Level: Individual Contributor

Shift: Day Job

Travel: Yes, 25 % of the Time

Schedule: Full-time

Unposting Date: Ongoing

Categories

  • Sales / Business Development

Before you go...

Our free job seeker tools include alerts for new jobs, saving your favorites, optimized job matching, and more! Just enter your email below.

Share this job:

Digital Account Manager

Cox Media Group
Atlanta, GA

Share this job

Digital Account Manager

Cox Media Group
Atlanta, GA

Separate email addresses with commas

Enter valid email address for sender.

Join us to start saving your Favorite Jobs!

Sign In Create Account
Powered ByCareerCast