30 days old

Social Media Specialist - EDU

Moody Bible Institute
Chicago, Illinois 60610
  • Job Type
    Employee
  • Job Status
    Full Time

The Social Media Specialist for Education provides social media and digital marketing support for Moody Bible Institute (MBI) and Moody Theological Seminary (MTS). This position interacts and collaborates with the Strategic Communications team along with Moody’s Education marketing team to deliver messages and strategies for various MBI and MTS social media recruitment, lead generation, engagement and retention campaigns. This individual will administer all social media accounts for MBI and MTS. As a member of the Strategic Communications team, this position contributes to the ideation for social media campaigns that integrate with websites, tailored landing pages, marketing campaigns, local, regional & national conferences and tradeshows where MBI and MTS exhibit.

Essential Functions

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the position.

  • Collaborate with Social Media Manager and Strategic Communications team on writing, editing and curating digital content that is timely, accurate and positively promotes and reinforces Moody’s brand.
  • Manage monthly social media calendars and content marketing efforts for Facebook, Instagram and Twitter.
  • Produce a variety of MBI and MTS social media campaigns involving concept development, creative design, execution and analytics.
  • Responsible for attributable follower growth on all major social media profiles and maintains consistent system of measurement for the evaluation of program success, optimizing for greater conversions, reach and engagement.
  • Monitor, evaluate and report on social media activity and conversations, tracking trends, evaluating the performance of initiatives, and identifying threats and opportunities.
  • Use research to support the Social Media Team in recommending strategy, implementing emerging forms of social media (Facebook, Twitter, Instagram, YouTube, etc.).
  • Facilitate and lead cross-functional and cross-departmental groups in order to develop best practices, optimize social media content, ensure integration between and within social media platforms and other marketing communications that meet strategic goals.
  • Know, practice and enforce Moody Bible Institute’s Website and Public Relations Style Guide and serve as a creative member of the Moody Bible Institute Social Media Team.
  • Ensure alignment between digital and traditional media communications and maintain current skills and job knowledge through professional development opportunities.
  • Perform other duties as assigned.

Work Environment/Conditions

Moody Bible Institute is a Christian-based Higher Education and Media Ministry. We exist to equip people with the Truth of God’s Word. If you are mission-minded, and have a servant’s heart, join us as we look to further impact the Kingdom of God.

 

  • This job operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines.
  • This is a full-time position: Monday-Friday, 8:00 a.m. to 4:30 p.m., 38.75 hours per week.
  • No travel is expected for this position.


Requirements

Preferred Requirements

  • Bachelor’s degree and a minimum of 3 to 4 years’ experience with social media marketing
  • Excellent written and verbal communication
  • Ability to measure and report on project goals and objectives
  • Understanding the education market and market research processes
  • Ability to think, plan and execute across multiple tasks with minimal supervision
  • High level of attention to detail
  • Basic knowledge and experience working with Adobe Design Suite and Sprout Social Relationship
  • Ability to be organized in a fast-paced environment

Categories

Industry

  • Educational Services
Posted: 2021-03-17 Expires: 2021-04-16

Moody Bible Institute

Moody Bible Institute is a Christian-based Higher Education and Media Ministry. We exist to equip people with the Truth of God’s Word. If you are mission-minded, and have a servant’s heart, join us as we look to further impact the Kingdom of God.

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Social Media Specialist - EDU

Moody Bible Institute
Chicago, Illinois 60610

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